Why Hire Anna Bailey?

Talking Points for Anna to Persuade a CEO of a Mid-Sized Company to Hire Her as Their Fractional Chief Growth Officer

  1. Proven Leadership in High-Stakes Environments
  • Enterprise Leadership: Led the largest vertical for a $2B enterprise at Alorica, managing hundreds of millions in annual revenue and driving significant growth across the biggest names in the communications industry.
  • Global Scale: Successfully navigated and expanded operations at Verizon, managing teams across multiple business units and leading sales initiatives that generated billions in revenue.
  1. Expertise in Emerging Technologies and AI
  • AI-Driven Strategies: Developed and implemented AI strategies at Alorica to future-proof the organization, ensuring relevance and maintaining a competitive advantage.
  • IoT Solutions: Spearheaded the market launch of Verizon’s first end-to-end IoT solution, creating a $1B funnel and achieving 400% year-over-year incremental revenue growth.
  1. Track Record of Revenue Acceleration
  • Revenue Growth: Consistently delivered impressive revenue growth, such as achieving 21% growth at Verizon and surpassing targets by 111%.
  • High-Value Partnerships: Maximized performance at Intuit, with partnerships generating over $211M in annual revenue, including securing the largest business development partnership renewal at $80M.
  1. Strategic Change Agent
  • Transformational Leadership: Overhauled teams by upgrading talent and implementing new business development operating models, leading to significant performance improvements.
  • Intrapreneurial Execution: Demonstrated ability to build new teams and frameworks from scratch, such as the Emerging Technology Consultants team at Verizon, which closed its first sale within three weeks.
  1. Operational Efficiency and Cost Savings
  • Resource Optimization: Eliminated failing products at Verizon, recovering $1M in investment funds and resources, showcasing a keen eye for optimizing resource allocation.
  • Process Improvement: Developed the first-ever Go-To-Market process for B2B emerging technologies at Verizon, which became the quality standard across all PMOs and valued in the tens of millions.
  1. Customer-Centric Approach
  • Client-Centered Culture: Built a reputation for creating client-centered cultures that drive strategic change and build balanced, value-driven partnerships.
  • Enhanced Customer Experience: Created frameworks for product viability, readiness lifecycle, and customer experience at Verizon, ensuring high standards and customer satisfaction.
  1. Dynamic and Empowering Sales Leader
  • Team Empowerment: Known for building top-flight teams and coaching underperformers, resulting in fierce team loyalty and minimized attrition.
  • High-Performance Teams: Led 10 sales teams across 180 accounts at Verizon, generating over $675M in revenue and driving 21% growth.
  1. Innovation and Market Expansion
  • Market Penetration: Successfully expanded market reach and penetration, building a global enterprise funnel of over $160M in six months at Verizon.
  • Innovative Solutions: Designed and implemented co-sell motions at Accenture that increased average B2B sales by 30% and achieved a 75% close ratio.
  1. Strategic Partnerships and Alliances
  • Key Collaborations: Identified, vetted, signed, and guided key partners at Intuit, generating significant revenue and augmenting QuickBooks' value in target verticals.
  • Thought Leadership: Represented companies in PR, community initiatives, and thought leadership activities, driving value to customers and shareholders.
  1. Flexible, High-Impact Executive
  • Fractional Leadership Advantage: As a fractional executive, Anna offers the expertise and strategic vision of a full-time CGO without the long-term financial commitment, providing immediate, high-impact results.
  • Adaptable and Scalable: Anna’s flexible engagement allows for scaling involvement based on business needs, ensuring optimal resource allocation and swift response to market changes.

Conclusion

Anna Bailey’s extensive experience and proven track record in leading high-stakes, high-growth environments, coupled with her expertise in emerging technologies and strategic transformation, make her an invaluable asset as a fractional Chief Growth Officer. Her ability to drive revenue, optimize operations, and build high-performance teams positions her as the ideal candidate to lead your company through its next phase of growth. By hiring Anna, you gain a dynamic, results-driven leader who can deliver immediate and sustained value, ensuring your company not only competes but leads in the competitive landscape of the emerging tech industry.

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